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Showing posts from July, 2023

The Future of Podcast Production Services: Trends and Innovations to Watch

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Podcasting is absolutely booming, and with this growth comes a whole host of podcast production services that exist to make your podcast sound professional — and to help you break through in an increasingly crowded market.  Recording a podcast in your bedroom is still possible. But let’s be clear. With millions of podcasts on the airwaves, podcast listeners are increasingly expecting a slick, well-produced podcast production. One that tells a story, or answers questions. One that educates and entertains. One that has a neat little jingle to kick off and some striking, on-brand artwork to make your pod stand out while scrolling for something to listen to.  Not just your rambling thoughts with crackling audio. Hiring professional podcasting services helps you avoid the pitfalls of podcast production and get your message heard.  So, what are the trends in Podcast Production? 1. Australians are now the biggest consumers of podcasts in the world!! 🇦🇺 Around 40% of Australians (about 10 m

Maximizing Your Podcast’s Potential with Professional Podcast Production Services

Do you need professional podcasting services to start a podcast? That depends on if you want anyone to hear your podcast and take it seriously. It is absolutely possible to record your own podcast, using nothing more than a cheap microphone and uploading it to a bunch of podcasting channels. Podcast production can be as simple as that.  But what will this DIY podcast approach generally get you?  Crickets. And a low-quality podcast. And quite possibly, audio quality that sounds a bit like crickets. Chances are, you’ll get no audience at all (apart from your mum), or not the kind of audience you’re wanting to attract (hi again mum). You’ll invest all this energy and passion into creating a podcast, and just be talking into the void.  Did you know that there are over 150 million podcast episodes in the world as of 2023, yet more than half are only downloaded less than 29 times in the first week after launch? And for many podcasts, that 29 downloads serves as the dizzying peak of success.